The HubShots Show’s 297th episode welcomes Ian and Craig to discuss ways to stay ahead in email marketing during challenging economic times. They delve into various AI tools that can improve workflows, strategies, and more! Click here to download Your 5-Stage Plan. The hosts go on to discuss everything fatigue, sending more emails during tough times, the relevancy versus frequency debate, and HubSpot’s new AI offering. They also touch upon HubSpot’s new AI releases, creating a list random sample in HubSpot, and the use of a multivariate CTA on the site. The discussion further covers building lists based on email subject lines, the difference between Last Activity Date and Last Modified Date, the 2-week shortest schedule window for HubSpot Meetings, and how HubSpot keeps your data intact even after cancellation. The hosts also provide tips on building a campaign from start to finish in HubSpot and never using stock images again. The episode concludes with a quote of the week, the HubShots Framework Poster, and reminders to follow them on social media. Check out the links provided for full show notes and more. HubShots is an independent podcast not officially endorsed by HubSpot.
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